Speaker Terry Harmer NLC Training Ltd
Terry spent 4 years working in a family furniture business in Kilkenny as office and production manager. He then entered the insurance industry and built a career (from Salesman to General Manager) on strengths in training & development, people management and leadership skills.
In 1991 he formed NLC and began training in sales, management and communication on a contract basis, operating initially in financial services, but quickly moving into a much broader field covering a wide range of businesses in sales, services, retail and manufacturing.
He specialises in designing and implementing training programmes and modules modelled on world class companies, using best practice initiatives, to train Sales, Customer Service, Communications, Teambuilding, Leadership, and People Management.
TOPIC
• Definitions - corporate & business planning, visions, strategies and plans
• What is a plan? - Why plan? Elements of a plan. Eight planning styles. Seven stages of the planning process
• Structuring – communicating, contingency planning, organising to plan, planning cycle
• Business Planning tools - PEST factors, Ansoff matrix, The Pareto Principle, Features Advantages Benefits, Unique Selling Propositions, Unique Perceived Benefits, Client Value Proposition, The Boston Matrix, Competitor analysis, SWOT analysis
• Time frames - time charts, critical path management
• Strategic actions